Interceptor Beyond
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Record Labels

Labels look at you as a whole when they are considering you for a contract. They want to minimise the risk.

Have you released your own music? Labels want to see that you’re willing to take steps to move your career forward, that you’re serious.

The quality of the music. How professional are you? Does it sound like a very first demo or like something polished?

Your studio recording skills. How efficient are you with recording time? How many takes do you need? Less time, less money for the label to spend on you.

#label
The record labels (Part 2)

Remember, they want to minimise the risk.

The labels look for artists who can pursue a music career. For example, once a band is signed, could all members go on a tour for months? Do the artists have situational or financial freedom to do that? No? Too much trouble for the labels.

The fanbase. Not just a follower number on social media platforms - everybody knows that you can buy followers and trick the system in many ways - but the actual amount of real people that come to your gigs, buy your merch and interact with you.

That’s why building a mailing list is so important. The label would want to look at that list, you dig?

#label
Record labels (Part 3)

Do you actually want to be signed to a label? Remember that they will take a cut from everything that you earn. But it’s a topic for the next time.

But if you do want to be signed, the label would want to know how good your touring skills are. How organised are you? Do you get wasted the night before, have a huge hangover and perform poorly on stage? That’s a risk for a label.

If you have a potential and there’s a possibility to sign you, a label will make a background check on you. Basically, your reputation. How you dealt with other companies, other bands, venues etc. Are you loyal or a backstabbing-son-of-a-bitch?

They will check your posts on social media to see your world views, whom you’re hanging out with. The labels don’t want any trouble.

#label
Record labels (Part 4)

Your musical skills are important.
Duh.
But it’s only one part of who you are.

You need to keep developing other skills (building your fan base, performing on stage, touring etc) at the same time with your musical skills. Labels look at that also.

Good performing skills are a must. You must learn how to put a good show for fans. And the audience these days gets bored fast. Lights, movement on stage, setlist, talking or no talking between the songs, what to talk about, the mood etc. I’ve seen many examples of a bad performance.

#label
Record labels (Part 5)

Labels want to see the fire in your eyes.

That you are a true musician.

That music is your passion.

That you’re willing to do whatever it takes to make it as a musician.

But not like sucking a dick in a public toilet for a hit.

Don’t confuse it with desperation.

Labels want to see a determination, that you are ready to work hard. Long term.

#label
Record labels (Part 6 - Final)

Labels are looking for a workhorse/pony that can consistently produce good content without any problems and in time - and with the right input - be turned into behemoths.

They look at your ability to move forward in your music career, consistently.

They want to see that you are mentally stable and without drug or alcohol problems.

That you’re taking steps, for example, hiring a vocal or a business coach. Labels see that you have a right work ethic and commitment. And it also shows that they don’t need to invest extra to coach you.

#label